Cases

Changing the copy to clarify the benefits vs listing the next steps

+50% onboardings

Removing ‘I want to skip this’ from the popup for the calendar function

+10% onboardings

Showing a list of next steps in stead of different actions on the sidebar in the onboarding process

decrease support calls

Results sorting by ‘Best result’ or ‘lowest price’

+7% transactions

Making the subheadline more specific

Enhancing the search bar on the homepage

Removing the Company field in the billing registration form

Showing “You Save #%” on the category and product pages

insignificant transactions

Adding a top link bar to the mobile navigation

+29% transactions

Adding a customer review widget on the product page

Parfumswinkel.nl

+6% add to cart clicks

Showing the cooky acceptance in a popup window

+20% agreements

Showing “You Save #%” on the category and product pages

+2,6% transactions