Displaying most popular filter options on mobile

  Tele2

19.00%

clicks

Changing the label in the main navigation from “Products’ to ‘Shop”

  Dell

+4%

transactions

Adding the word menu below the hamburger icon on mobile

  Duifhuizen

+6%

transactions

Adding the word menu below the hamburger icon on mobile

  Fun

+8%

transactions

Adding the word menu below the hamburger icon on mobile

  Hunkemöller

+4%

transactions

Move the top navigation menu to a fixed bottom menu on mobile

  Voetbalshop.nl

+9%

transactions

Changing the hamburger icon to the word ‘menu’ in the mobile navigation

  Booking

insignificant

clicks

Making the mobile top navigation sticky

  Matalan

+5%

checkouts

Changing the mobile top navigation to a fixed bottom navigation

  Matalan

decrease

orders

Exposing the search bar on mobile

  Matalan

+32%

searches

Adding in line navigation on the mobile homepage

  Readers

+28%

orders

Deals navigation item with or without number?

  TheNextWeb

+258%

clicks