Adding a top link bar to the mobile navigation

Apparel Store
Home
June 2018
+3%
transactions
 AB TestControl and variation

+3%

A
B

Growrock tested the mobile navigation of an apparel ecommerce site.
In the test a link bar was added to the homepage.
The result was an increased number of pageviews on the exposed additional navigation pages and a 5% increase in orders.


Test details

Test element Navigation
Page type Home
Test date June 2018

Website information

Company Apparel Store
Market E-Commerce, Fashion
Visitors consumers
Language English
Test result
Test element Navigation
Page Home
Result +3% transactions
Source: growthrock.co

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