Growrock tested the mobile navigation of an apparel ecommerce site.
In the test a link bar was added to the homepage.
The result was an increased number of pageviews on the exposed additional navigation pages and a 5% increase in orders.
Test details
Test element |
Navigation
|
Page type |
Home |
Test date |
June 2018 |
Website information
Company |
Apparel Store |
Market |
E-Commerce, Fashion |
Visitors |
consumers |
Language |
English |