Adding a top link bar to the mobile navigation

Apparel Store
June 2018
 AB TestControl and variation



Growrock tested the mobile navigation of an apparel ecommerce site.
In the test a link bar was added to the homepage.
The result was an increased number of pageviews on the exposed additional navigation pages and a 5% increase in orders.

Test details

Test element Navigation
Page type Home
Test date June 2018

Website information

Company Apparel Store
Market E-Commerce, Fashion
Visitors consumers
Language English
Test result
Test element Navigation
Page Home
Result +3% transactions

Leave a Reply

You must be logged in to post a comment.