Changing the headline of the homepage to focus on collaboration Trello Technology Home Motivation, Value proposition January 2017 +2% signups Hypothesis Results Learnings Source: www.youtube.com Save to My Case List Company Trello Website trello.com Market Technology Language English Test data Test element Headline Page Home Conversion principle Motivation, Value proposition Result +2% signups Related AB Tests Redesigning the landingpage - less distraction and… Adding left side navigation on the homepage Reduce size of the main banner and move the top… Simplifying the homepage - including removing… Leave a Reply Click here to cancel reply. You must be logged in to post a comment.