Changing banner on product page from price to credibility Express Watches Product Trust June 2012 +107% Revenue +107% A B Control A Variation B Save to My Case List Company Express Watches Market Test data Test element USP Page Product Conversion principle Trust Result +107% Revenue Test Cases from Express Watches Changing the benefits list to a customer reviews widget on the product page Express Watches 58% sales Changing banner on product page from price to credibility Express Watches +107% Revenue Related AB Tests Removing banners on the homepage Increasing the maximum price of the price filter from $300… Changing the price formating from $15 to $14.99 Remove cross selling text on product page Leave a Reply Click here to cancel reply. You must be logged in to post a comment.
