Making the Call to Action button sticky on the desktop product page Product September 2019 +8% transactions Hypothesis Results Learnings Test details Test element Page type Product Test date September 2019 Website information Company Market Retail Language English Test result Test element Page Product Result +8% transactions Source: growthrock.co Test Cases from Expanding the search function with from a magnifying glass icon to a search text field Hubspot +3.4 sign ups Adding free shipping information to the cart page FluidGrowers +39% Cart conversion rate Displaying most popular filter options on mobile Tele2 +19% clicks Showing the savings of the yearly plan in dollar amount – not percentage CodeCademy 28.00% subscriptions Related AB Tests Making the Call to Action button sticky on the mobile… Change the 'Guest checkout" button text to "Quick checkout… Moving the add to cart button above the fold on the product… Changing the 'Buy' button from orrange to red on the product… Leave a Reply Click here to cancel reply. You must be logged in to post a comment.
