Making the Call to Action button sticky on the desktop product page Retail Product Ability September 2019 +8% transactions Hypothesis Results Learnings Source: growthrock.co Save to My Case List Company Market Retail Language English Test data Test element Page Product Conversion principle Ability Result +8% transactions Test Cases from Showing the savings of the yearly plan on the pricing page CodeCademy increase subscriptions Displaying most popular filter options on mobile Tele2 19.00% clicks Showing the savings of the yearly plan in dollar amount – not percentage CodeCademy 28.00% subscriptions Redesigning the landingpage – less distraction and more focus on the call to action Credo Mobile 84.00% clicks Related AB Tests Making the Call to Action button sticky on the… Removing the € sign before the price on the product page Adding a message about guest checkout below the… Moving the add to cart button above the fold on the… Leave a Reply Click here to cancel reply. You must be logged in to post a comment.
