Reduce size of the main banner and move the top selling products above the fold on the homepage Retailer Retail Home June 2018 +26% transactions Hypothesis Results Learnings Source: blog.conversionfanatics.com Save to My Case List Company Retailer Website draxe.com Market Retail Language English Test data Test element Layout Page Home Conversion principle Result +26% transactions Test Cases from Retailer Changing the ‘Buy’ button from orrange to red on the product page Retailer +40% transactions Replacing the entry popup for a pushdown signup bar Retailer +10% newsletter signup Addding an urgency message “…order before 4pm” on the product page Retailer +9.5% transactions Reduce size of the main banner and move the top selling products above the fold on the homepage Retailer +26% transactions Related AB Tests Move the back in stock alert button above the fold Moving the add to cart button above the fold on the… Move the top navigation menu to a fixed bottom menu… Changing the label in the main navigation from… Leave a Reply Click here to cancel reply. You must be logged in to post a comment.