Removing the Company field in the billing registration form

Expedia
Travel
Checkout
Clarity
November 2010
+12M
revenue

Hypothesis

 

Results

Learnings

Source: www.conversionvoodoo.com
Company Expedia
Website www.expedia.com
Market Travel
Language English
Test data
Test element Form
Page Checkout
Conversion principle Clarity
Result +12M revenue

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