Removing the Company field in the billing registration form Expedia Checkout November 2010 +12M revenue Hypothesis Results Learnings Test details Test element Form Page type Checkout Test date November 2010 Website information Company Expedia Website www.expedia.com Market Travel Language English Test result Test element Form Page Checkout Result +12M revenue Source: www.conversionvoodoo.com Related AB Tests Removing the Phone field frome the Free demo sign up form Expanding the search function with from a magnifying glass… Simplifying the homepage - including removing sliders… Removing 'I want to skip this' from the popup for the… Leave a Reply Click here to cancel reply. You must be logged in to post a comment.
