Removing the Company field in the billing registration form Expedia Checkout November 2010 +12M revenue Hypothesis Results Learnings Test details Test element Form Page type Checkout Test date November 2010 Website information Company Expedia Website www.expedia.com Market Travel Language English Test result Test element Form Page Checkout Result +12M revenue Source: www.conversionvoodoo.com Leave a Reply Click here to cancel reply. You must be logged in to post a comment.