Adding Facebook login option to checkout

Blivakker
E-Commerce, Health
Checkout
Ease of use, Usability
August 2013
+3%
orders
 AB TestControl and variation

+3%

A
B
Company Blivakker
Market E-Commerce, Health
Test data
Test element Tool
Page Checkout
Conversion principle Ease of use, Usability
Result +3% orders

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